Tuesday, November 18, 2025 @ 3:00 PM

In a world where attention is fleeting and competition is fierce, how your organization approaches customer relationship management (CRM) can make or break your reputation - and your bottom line. Whether you're in sales, service, operations, or leadership, building lasting connections with customers is no longer optional - it's essential.

This dynamic session will explore what sets standout organizations apart when it comes to customer relationships. You’ll examine how today's digital pace and mobility are reshaping communication expectations, and discover strategies that lead to stronger loyalty, repeat business, and valuable referrals.

Whether you're just refining your CRM approach or seeking fresh ideas to reenergize your team’s customer focus, this session will give you actionable strategies to raise your game.

Learning Objectives:

• Pinpoint customer engagement techniques that differentiate your organization in a crowded market
• Apply high-impact communication skills across digital and in-person channels
• Cultivate a mindset that fosters trust, empathy, and long-term partnerships
• Use strategic touchpoints to increase customer retention and generate quality referrals

About the Instructor:
Chris DeVany is the founder and president of Pinnacle Performance Improvement Worldwide, a firm which focuses on management and organization development. Pinnacle’s clients include government agencies from the United States, the Royal Government of Saudi Arabia, Canada, Cayman Islands, global organizations such as Visa International, Cadence Design Systems, Coca Cola, Sprint, Microsoft, Aviva Insurance, Schlumberger and over 500 other organizations in 22 countries. His book 90 Days to a High-Performance Team, published by McGraw Hill, is helping thousands of executives, managers and team leaders improve performance.
 

Click Here to Register